E-learning PPC · Dubai & Abu Dhabi
Online course ads that bring paying learners, not idle sign-ups.
E-learning ppc across Google, YouTube, Meta and LinkedIn, tied to course landing pages and checkout tracking, so learners pay and companies request demos, run by the team behind digital work for ADNOC and Royal Jet.
✓ Career and certificate claims kept factual
✓ Arabic & English campaigns across the GCC
✓ Checkout and demo requests tracked end to end
Paid media planned by senior UAE strategists
Get your free E-learning Ads Audit
A 15-minute recorded look at your ad accounts, or at course search demand and your checkout pages if you are new to ads, with three written quick wins in 48 hours.
Paid campaigns managed by our team for
MATH Financial Group · Dubai Buyers Club · Danix Consultancy · Palm Coast 37 · Keys 2 Invest · Manchester Dental·
MATH Financial Group · Dubai Buyers Club · Danix Consultancy · Palm Coast 37 · Keys 2 Invest · Manchester Dental·
MATH Financial Group · Dubai Buyers Club · Danix Consultancy · Palm Coast 37 · Keys 2 Invest · Manchester Dental·
The problem
Why most course platform ads pay for sign-ups that vanish.
01
Bidding on free trial sign-ups
Campaigns are told a free account is a win, so Google finds people who never pay, and cost per paying learner climbs while the dashboard looks healthy.
02
One ad for the whole catalog
Hundreds of courses share a single generic campaign, so someone searching a project management certificate lands on a homepage and leaves before finding it.
03
Company buyers treated as students
Learning managers comparing team licenses see consumer discount ads, with no route to a demo or a quote, and sign with a platform that spoke to them directly.
Our solution
The Paid Enrollment Ads System: from search to certificate.
Keyword map, campaigns, course pages and revenue tracking are built to one plan, so media spend is steered toward paid enrollments and team contracts rather than free sign-ups.
i.
Course demand map
Subject, certificate and career searches sorted by buying intent.
Keyword strategy
ii.
Search, YouTube & LinkedIn
Search for learners, YouTube lessons as ads, LinkedIn for company buyers.
Paid media
iii.
Course sales pages
Outcomes, syllabus, instructor and price, with a short checkout.
Landing pages
iv.
Revenue-based tracking
Purchases and demo requests sent back so bidding values paid learners.
Conversion data
v.
Return on ad spend
Spend against course revenue and contracts, reviewed with you monthly.
Reporting
PPC for online course providers
Ads, checkout and follow-up owned by one team.
We plan your campaigns, course pages and the emails that recover abandoned checkouts together, so a learner who clicks an ad meets the right course and a working payment step.
Selected work
Paid campaigns that win clients.
Keys to Invest Real Estate
Keys to Invest Real Estate
MATH Financial Group
MATH Financial Group
CSP Partners
CSP Partners
Lavora Clinic
Lavora Clinic
Dubai Buyers Club
Dubai Buyers Club
Honest course advertising
Course ads learners can hold you to.
Google and Meta review education ads for misleading claims, so we describe certificates, accreditation and career outcomes exactly as they stand, state refund terms clearly and handle learner data with consent.
No promised salaries or job offersIncluded
Accreditation stated as it standsIncluded
Refund terms visible before paymentIncluded
Consent-based remarketing listsIncluded
Right-to-left Arabic course pagesIncluded
Engagements
Clear pricing. Serious results.
Google Ads
Starter
Google Ads Starter
One campaign with 15 keywords and unlimited ad sets.
AED 3,500
per month
— 1 campaign, 15 keywords
— Pixel, GTM and landing page review
— AED 600 per 5 extra keywords
Most popular · Pro
Google Ads Pro
Two campaigns to cover your core services or locations.
AED 6,000
per month
— 2 campaigns, 15 keywords each
— Unlimited ad sets
— Pixel, GTM and landing page review
Advanced
Google Ads Advanced
Three campaigns for broader service and audience coverage.
AED 8,000
per month
— 3 campaigns, 15 keywords each
— Unlimited ad sets
— Pixel, GTM and landing page review
Dazzle
Google Ads Dazzle
Full account management for larger budgets.
AED 12,000
per month
— Up to 10 campaigns
— Up to AED 50k monthly ad spend
— Pixel, GTM and landing page review
Meta Ads
Starter
Meta Ads Starter
Two ad sets with two ads each, plus creative support.
AED 3,000
per month
— 2 ad sets, 2 ads each
— 5 hours of ad creatives
— Pixel, CRM form and landing page review
Most popular · Pro
Meta Ads Pro
Four ad sets for more audiences and offers.
AED 5,000
per month
— 4 ad sets, 2 ads each
— 10 hours of ad creatives
— Pixel, CRM form and landing page review
Advanced
Meta Ads Advanced
Six ad sets for multi-audience campaigns.
AED 7,000
per month
— 6 ad sets, 2 ads each
— 15 hours of ad creatives
— Pixel, CRM form and landing page review
Dazzle
Meta Ads Dazzle
Full Meta account management for larger budgets.
AED 12,000
per month
— Full account management
— Up to AED 30k monthly ad spend
— 30 hours of ad creatives
Why online course providers choose Bdazzil
What your platform gains from senior paid media.
Course platforms live or die on the gap between acquisition cost and learner value. Every decision we make on your account starts there.
20
+
Years leading brand, web and search work in the UAE
75
+
Clients across healthcare, law, finance and real estate
300
+
Projects delivered for Abu Dhabi’s Department of Energy
99
%
Positive feedback from our cliients
PPC by industry
Paid campaigns for every industry.
We know the buyers, advertising rules and competitors in each sector, so every ad reaches the right people at the right cost. Choose your industry to see how we run campaigns for it.
35 industries · select yours to learn more
In their words
FAQ
Course platform founders ask us about ads.
How soon can ads grow paid enrollments on our platform?
Launch order and dates are set with you after scoping the catalog and tracking. Results then sharpen as purchase data accumulates, and we review progress with you every month.
Are there ad policy limits for online education?
Yes. Platforms scrutinize claims about income, careers and qualifications, so our copy stays factual and every course states what the learner actually receives. Approval decisions rest with Google, Meta and LinkedIn.
Will tracking work with our LMS and payment gateway?
Usually, yes. We connect GA4, Google Ads enhanced conversions and Meta events to your checkout or LMS, so revenue, not clicks, guides the bidding.
Can we stop e-learning ppc if it is not working for us?
Yes. E-learning ppc is run on monthly terms, with the scope and notice period agreed in writing before any campaign goes live.
Can you target learners across the GCC in Arabic?
Yes. Campaigns can run in Arabic and English for learners in the UAE and neighboring GCC markets, with landing pages set properly right-to-left.
How is ads management priced for an online course business?
Ads management starts from AED 3,500 each month. Media spend is paid separately to Google, Meta and LinkedIn, and we suggest a level once we see your catalog in the audit.
Whose name are the ad accounts and pixels registered in?
Your platform’s. Ad accounts, pixels, audiences and conversion history are created in your name, and we work inside them with access you control.
Should we advertise single courses or subscriptions?
It depends on your model and margins. Many platforms advertise flagship courses to win the first purchase, then use email and remarketing to move learners onto a subscription.
Google & Meta Ads insights
Thinking for decision-makers.
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Read MoreNow onboarding for Q4 2026
Let’s turn course searches into paying learners.
Start with a free E-learning Ads Audit, or drop Louis a WhatsApp message about your platform.
Get my free auditWhatsApp +971 50 384 7594