Security installer PPC · Dubai & Abu Dhabi
PPC that brings CCTV and access control projects to your door.
We manage security systems ppc across Google Search, LinkedIn and remarketing, with project landing pages and tracked survey requests, so villa owners and facilities managers book site surveys, delivered by the team behind digital work for ADNOC and Royal Jet.
✓ Approved brands & certifications stated accurately
✓ English & Arabic campaigns for homes and sites
✓ Survey requests sent to your sales team at once
Senior paid media partners for established UAE companies
Get your free Security Installer PPC Audit
A recorded 15-minute review of your campaigns and lead forms, or of CCTV and access control demand if you are not advertising yet, followed by three written quick wins within 48 hours.
Paid campaigns managed by our team for
MATH Financial Group · Dubai Buyers Club · Danix Consultancy · Palm Coast 37 · Keys 2 Invest · Manchester Dental·
MATH Financial Group · Dubai Buyers Club · Danix Consultancy · Palm Coast 37 · Keys 2 Invest · Manchester Dental·
MATH Financial Group · Dubai Buyers Club · Danix Consultancy · Palm Coast 37 · Keys 2 Invest · Manchester Dental·
The problem
Why most security installer ads miss the real projects.
01
Camera shoppers, not project buyers
Ads show for low-cost camera prices, app logins and job listings, so spend goes on consumers and job seekers while property managers planning a full CCTV upgrade never see you.
02
Residential and commercial blurred together
A single campaign mixes villa doorbells with warehouse access control, so the ads speak to nobody properly and high-value commercial inquiries cost far more than they should.
03
Long sales cycles, no follow-up
Commercial buyers compare quotes for weeks, yet nobody remarkets to them or records which leads reached a site survey, so bidding keeps chasing the quick, small jobs.
Our solution
The Site Survey Pipeline: from search to handover.
Each part strengthens the next, so every dirham of media spend is tracked through to surveys booked and systems installed.
i.
Project keyword research
CCTV, access control, intercom and alarm searches split by property type.
Search demand
ii.
Search & B2B campaigns
Google Search for urgent needs, LinkedIn for facilities and procurement teams.
Paid search · B2B
iii.
Survey request pages
Pages for villas, offices and warehouses, each with a survey form.
Landing pages
iv.
Pipeline feedback
Surveys and won projects imported so bidding values real contracts.
CRM tracking
v.
Project value reports
Cost per survey and won project value against spend, reviewed together.
Accountability
PPC for security system installers
Search, B2B and remarketing joined up properly.
Google, LinkedIn and remarketing campaigns share one plan and one tracking setup, so a facilities manager who compares quotes keeps seeing your case for the job until the survey is booked.
Selected work
Paid campaigns that win clients.
Keys to Invest Real Estate
Keys to Invest Real Estate
MATH Financial Group
MATH Financial Group
CSP Partners
CSP Partners
Lavora Clinic
Lavora Clinic
Dubai Buyers Club
Dubai Buyers Club
Security industry standards
Ads as careful as the systems you install.
Clients trust security installers with their premises and privacy, so we keep ads accurate about brands, certifications and approvals you hold, and never show client sites or camera layouts without permission.
Approvals & certifications never overstatedIncluded
No client sites shown without consentIncluded
Camera privacy handled responsibly in copyIncluded
Brand partnerships described accuratelyIncluded
Survey forms protected from spamIncluded
Engagements
Clear pricing. Serious results.
Google Ads
Starter
Google Ads Starter
One campaign with 15 keywords and unlimited ad sets.
AED 3,500
per month
— 1 campaign, 15 keywords
— Pixel, GTM and landing page review
— AED 600 per 5 extra keywords
Most popular · Pro
Google Ads Pro
Two campaigns to cover your core services or locations.
AED 6,000
per month
— 2 campaigns, 15 keywords each
— Unlimited ad sets
— Pixel, GTM and landing page review
Advanced
Google Ads Advanced
Three campaigns for broader service and audience coverage.
AED 8,000
per month
— 3 campaigns, 15 keywords each
— Unlimited ad sets
— Pixel, GTM and landing page review
Dazzle
Google Ads Dazzle
Full account management for larger budgets.
AED 12,000
per month
— Up to 10 campaigns
— Up to AED 50k monthly ad spend
— Pixel, GTM and landing page review
Meta Ads
Starter
Meta Ads Starter
Two ad sets with two ads each, plus creative support.
AED 3,000
per month
— 2 ad sets, 2 ads each
— 5 hours of ad creatives
— Pixel, CRM form and landing page review
Most popular · Pro
Meta Ads Pro
Four ad sets for more audiences and offers.
AED 5,000
per month
— 4 ad sets, 2 ads each
— 10 hours of ad creatives
— Pixel, CRM form and landing page review
Advanced
Meta Ads Advanced
Six ad sets for multi-audience campaigns.
AED 7,000
per month
— 6 ad sets, 2 ads each
— 15 hours of ad creatives
— Pixel, CRM form and landing page review
Dazzle
Meta Ads Dazzle
Full Meta account management for larger budgets.
AED 12,000
per month
— Full account management
— Up to AED 30k monthly ad spend
— 30 hours of ad creatives
Why security installers choose Bdazzil
What security installers get from our paid media team.
Security projects are bought carefully and slowly. Our ad management is built for that longer path.
20
+
Years leading brand, web and search work in the UAE
75
+
Clients across healthcare, law, finance and real estate
300
+
Projects delivered for Abu Dhabi’s Department of Energy
99
%
Positive feedback from our cliients
PPC by industry
Paid campaigns for every industry.
We know the buyers, advertising rules and competitors in each sector, so every ad reaches the right people at the right cost. Choose your industry to see how we run campaigns for it.
35 industries · select yours to learn more
In their words
FAQ
Security installers raise with us.
How soon will PPC bring our security company site surveys?
Results depend on your services, areas and sales cycle, so we avoid promising dates. Launch sequence and timing are mapped out together at kickoff, and campaigns improve as survey and project data builds.
Are security products restricted in Google or Meta ads?
Most CCTV, alarm and access control services can be advertised, though some surveillance products and claims face tighter platform rules. We check each campaign against current policies and never promise approval.
Can you connect ads to our CRM and quote process?
Yes. We track calls, WhatsApp clicks and forms in GA4 and Google Ads, then import surveys and won projects from your CRM, so security systems ppc is optimized for signed work.
What commitment do security installers make with you?
There is no lock-in period. Management is billed monthly after setup, with surveys and projects reviewed every month.
Do you advertise security installation beyond Dubai and Abu Dhabi?
Yes. Campaigns can cover any UAE area you install in, and we can extend into the wider GCC for regional commercial projects.
What does security installer PPC management cost?
Management of your ads is from AED 3,500 per month. You pay Google, LinkedIn or Meta directly for media spend, kept apart from our fee.
Whose name are the security ad accounts in?
Your company does. All ad accounts and conversion data sit under your name, so nothing is lost if we part ways.
Can you help us reach facilities managers and main contractors?
Yes. LinkedIn targeting by job title and company type, plus Google searches for commercial systems, put your capability pages in front of facilities, procurement and contractor teams.
Google & Meta Ads insights
Thinking for decision-makers.
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Read MoreNow onboarding for Q4 2026
Get your installers on the shortlist of serious project buyers.
Request a free Security Installer PPC Audit, or open a WhatsApp chat with Louis.
Get my free auditWhatsApp +971 50 384 7594