Hotel & resort Google Ads · Dubai & Abu Dhabi
More direct bookings for hotels and resorts.
We manage hotel Google Ads, metasearch and Meta campaigns that win back brand searches from OTAs and turn staycation and room searches into direct bookings, from the senior team behind digital work for ADNOC and Royal Jet.
✓ Rates & offers in ads matched to the booking engine
✓ Bilingual ads for UAE residents and GCC travelers
✓ Room revenue tracked from ad click to checkout
Senior team behind work for UAE travel leaders
Paid campaigns managed by our team for
MATH Financial Group · Dubai Buyers Club · Danix Consultancy · Palm Coast 37 · Keys 2 Invest · Manchester Dental·
MATH Financial Group · Dubai Buyers Club · Danix Consultancy · Palm Coast 37 · Keys 2 Invest · Manchester Dental·
MATH Financial Group · Dubai Buyers Club · Danix Consultancy · Palm Coast 37 · Keys 2 Invest · Manchester Dental·
The problem
Why hotel ads keep paying commission to the OTAs.
01
OTAs outbid you on your own name
Agencies place ads against your property’s name, and a traveler ready to stay with you ends up reserving on their site, leaving the hotel paying commission for demand it created.
02
Ads that land on a slow engine
A staycation offer clicked on a phone opens a slow booking engine with rates that do not match the ad, and the guest returns to the OTA app.
03
Bookings with no revenue data
Without booking engine revenue passed back to Google and Meta, campaigns optimize for clicks and lookers, not stays, room nights or package upgrades.
Our solution
The Direct Booking System: built for your rooms.
Each part is designed to strengthen the next, so hotel Google Ads spend shifts guests from OTAs to direct bookings you can measure in room revenue.
i.
Brand & room search
Brand protection, staycation, family and summer deal searches in two languages.
Paid search
ii.
Metasearch & PMax
Google hotel listings and Performance Max for travel, managed alongside Search.
Campaign build
iii.
Offer landing pages
Package details, room photos and rates that match the ad exactly.
Landing pages
iv.
Booking engine tracking
Revenue, room nights and cancellations fed back to Google and Meta.
Measurement
v.
Direct share reporting
Cost per booking and revenue against spend, reviewed with revenue managers.
Reporting
PPC for hotels and resorts
Search, metasearch and offers under one roof.
One team plans your hotel ads, offer pages and booking engine tracking together, so a guest searching your name books direct instead of paying through an agency.
Selected work
Paid campaigns that win clients.
Hospitality brand standards
Hotel ads as polished as your front desk.
Guests notice when an ad promises a rate the engine cannot find. We keep offers, imagery and brand terms consistent with your standards and rate parity rules, and handle alcohol mentions within platform restrictions.
Rates matched to live inventoryIncluded
Brand guidelines applied to every adIncluded
Bar and dining ads within alcohol rulesIncluded
Guest data kept out of broad audiencesIncluded
Offer terms and dates stated clearlyIncluded
Engagements
Clear pricing. Serious results.
Google Ads
Starter
Google Ads Starter
One campaign with 15 keywords and unlimited ad sets.
AED 3,500
per month
— 1 campaign, 15 keywords
— Pixel, GTM and landing page review
— AED 600 per 5 extra keywords
Most popular · Pro
Google Ads Pro
Two campaigns to cover your core services or locations.
AED 6,000
per month
— 2 campaigns, 15 keywords each
— Unlimited ad sets
— Pixel, GTM and landing page review
Advanced
Google Ads Advanced
Three campaigns for broader service and audience coverage.
AED 8,000
per month
— 3 campaigns, 15 keywords each
— Unlimited ad sets
— Pixel, GTM and landing page review
Dazzle
Google Ads Dazzle
Full account management for larger budgets.
AED 12,000
per month
— Up to 10 campaigns
— Up to AED 50k monthly ad spend
— Pixel, GTM and landing page review
Meta Ads
Starter
Meta Ads Starter
Two ad sets with two ads each, plus creative support.
AED 3,000
per month
— 2 ad sets, 2 ads each
— 5 hours of ad creatives
— Pixel, CRM form and landing page review
Most popular · Pro
Meta Ads Pro
Four ad sets for more audiences and offers.
AED 5,000
per month
— 4 ad sets, 2 ads each
— 10 hours of ad creatives
— Pixel, CRM form and landing page review
Advanced
Meta Ads Advanced
Six ad sets for multi-audience campaigns.
AED 7,000
per month
— 6 ad sets, 2 ads each
— 15 hours of ad creatives
— Pixel, CRM form and landing page review
Dazzle
Meta Ads Dazzle
Full Meta account management for larger budgets.
AED 12,000
per month
— Full account management
— Up to AED 30k monthly ad spend
— 30 hours of ad creatives
Why hotels choose Bdazzil
What revenue managers can expect from our paid search.
Hotels need ads that win direct bookings without undercutting their own distribution. These commitments guide every hotel account.
PPC by industry
Paid campaigns for every industry.
We know the buyers, advertising rules and competitors in each sector, so every ad reaches the right people at the right cost. Choose your industry to see how we run campaigns for it.
35 industries · select yours to learn more
In their words
FAQ
Hotel and resort teams frequently ask us.
How soon will hotel ads increase our direct bookings?
We agree the launch plan and its timing up front, based on your properties and scope. Campaigns sharpen as booking data builds, so we set realistic targets instead of promised dates.
Can hotel ads mention our bars and alcohol offers?
Alcohol advertising is restricted by Google and Meta and needs careful targeting and wording, and some ads may not run. We plan within those limits, and approval always rests with the platforms.
Can bookings from our booking engine feed the campaigns?
Yes, where the engine supports it. We set up GA4 and Google Ads conversions with revenue, enhanced conversions and call tracking, so bidding follows room revenue.
Do hotels commit to a long contract?
No. Once onboarding is complete, the service runs monthly and you renew on performance.
Can you target travelers across the GCC for our hotel?
Yes. We target residents for staycations and feeder markets across the GCC for holidays, with separate campaigns so each market’s return is clear.
What does hotel Google Ads management cost?
Hotel Google Ads management starts at AED 3,500 per month. Media spend is separate and paid to Google and Meta, and we recommend levels after your free audit.
Who owns the hotel's ad accounts and data?
The hotel does. Google Ads, Meta and metasearch accounts, audiences and booking data remain in your name.
Should we bid on our own hotel name?
In most cases, yes. Brand campaigns keep guests who searched for you on your own site, and the cost is usually small compared with OTA commission.
Google & Meta Ads insights
Thinking for decision-makers.
Now onboarding for Q4 2026
Let’s win back direct bookings for your hotel.
Book your free Hotel Google Ads Audit, or share your direct booking goals with Louis on WhatsApp.







