Fertility clinic PPC · Dubai & Abu Dhabi
Private fertility consultations booked through careful paid search.
We plan fertility clinic PPC on Google and Meta with discreet landing pages and consultation tracking, so couples researching IVF or egg freezing reach your coordinator, delivered by the team behind digital work for SEHA and Cleveland Clinic Abu Dhabi.
✓ IVF ad copy shaped by DHA & DoH guidance
✓ Arabic & English campaigns for couples across the GCC
✓ Private inquiries sent straight to your patient coordinator
Discreet paid media from senior healthcare marketers
Get your free Fertility Clinic PPC Audit
Our 15-minute recorded review covers your ad account, or search demand and landing pages if ads are not live yet, and three written quick wins reach you inside 48 hours.
Paid campaigns managed by our team for
MATH Financial Group · Dubai Buyers Club · Danix Consultancy · Palm Coast 37 · Keys 2 Invest · Manchester Dental·
MATH Financial Group · Dubai Buyers Club · Danix Consultancy · Palm Coast 37 · Keys 2 Invest · Manchester Dental·
MATH Financial Group · Dubai Buyers Club · Danix Consultancy · Palm Coast 37 · Keys 2 Invest · Manchester Dental·
The problem
Why fertility clinic ads rarely reach ready couples.
01
Ads that sound too personal
Copy that asks whether someone is struggling to conceive can be rejected under platform policy, and it unsettles the very couples you hope will trust you with a first consultation.
02
One page for every treatment
Ads for IVF, egg freezing and IUI all point to the same page, so a couple with a specific question finds nothing specific and leaves to keep researching.
03
Long journeys, short attribution
Couples may click several times over months before calling, and default tracking credits the last click only, so the campaigns that started the conversation get paused.
Our solution
The Discreet Consultation Ads System: calm from first click.
Each stage hands the couple to the next, so fertility clinic PPC is measured by private consultations booked and attended, not by traffic.
i.
Treatment search mapping
IVF, egg freezing, IUI and specialist searches mapped in English and Arabic.
Keyword research
ii.
Policy-safe campaigns
Search for active research, gentle Meta remarketing without sensitive audience targeting.
Paid search · social
iii.
Private landing pages
Treatment pages with doctor profiles, calm explanations and a discreet contact option.
Landing pages
iv.
Coordinator-linked tracking
Calls, WhatsApp and CRM stages tracked so bidding learns from booked consultations.
Tracking
v.
Consultation cost review
Cost per consultation and patient journey length, reviewed with your team.
Accountability
PPC for fertility clinics
Paid search, pages and privacy handled as one.
Keywords, ad wording, treatment pages and coordinator follow-up are planned by one team, so a couple who clicks late at night meets careful information and a private way to ask.
Selected work
Paid campaigns that win clients.
Keys to Invest Real Estate
Keys to Invest Real Estate
MATH Financial Group
MATH Financial Group
CSP Partners
CSP Partners
Lavora Clinic
Lavora Clinic
Dubai Buyers Club
Dubai Buyers Club
Fertility ad sensitivity
Fertility advertising handled with discretion and restraint.
Fertility care is sensitive for patients and closely watched by platforms. We plan ads and pages with DHA, DoH and MOHAP expectations and Google and Meta health policies in mind, and never promise that any ad will be approved.
No success rate claims in adsIncluded
No targeting by personal health statusIncluded
Copy that never implies a conditionIncluded
Private forms with minimal questionsIncluded
Medical director review before launchIncluded
Engagements
Clear pricing. Serious results.
Google Ads
Starter
Google Ads Starter
One campaign with 15 keywords and unlimited ad sets.
AED 3,500
per month
— 1 campaign, 15 keywords
— Pixel, GTM and landing page review
— AED 600 per 5 extra keywords
Most popular · Pro
Google Ads Pro
Two campaigns to cover your core services or locations.
AED 6,000
per month
— 2 campaigns, 15 keywords each
— Unlimited ad sets
— Pixel, GTM and landing page review
Advanced
Google Ads Advanced
Three campaigns for broader service and audience coverage.
AED 8,000
per month
— 3 campaigns, 15 keywords each
— Unlimited ad sets
— Pixel, GTM and landing page review
Dazzle
Google Ads Dazzle
Full account management for larger budgets.
AED 12,000
per month
— Up to 10 campaigns
— Up to AED 50k monthly ad spend
— Pixel, GTM and landing page review
Meta Ads
Starter
Meta Ads Starter
Two ad sets with two ads each, plus creative support.
AED 3,000
per month
— 2 ad sets, 2 ads each
— 5 hours of ad creatives
— Pixel, CRM form and landing page review
Most popular · Pro
Meta Ads Pro
Four ad sets for more audiences and offers.
AED 5,000
per month
— 4 ad sets, 2 ads each
— 10 hours of ad creatives
— Pixel, CRM form and landing page review
Advanced
Meta Ads Advanced
Six ad sets for multi-audience campaigns.
AED 7,000
per month
— 6 ad sets, 2 ads each
— 15 hours of ad creatives
— Pixel, CRM form and landing page review
Dazzle
Meta Ads Dazzle
Full Meta account management for larger budgets.
AED 12,000
per month
— Full account management
— Up to AED 30k monthly ad spend
— 30 hours of ad creatives
Why fertility clinics choose Bdazzil
What fertility teams gain with Bdazzil running ads.
Clinic directors tell us most agencies write fertility ads like any other offer. We treat each campaign as the first conversation with a couple.
20
+
Years leading brand, web and search work in the UAE
75
+
Clients across healthcare, law, finance and real estate
300
+
Projects delivered for Abu Dhabi’s Department of Energy
99
%
Positive feedback from our cliients
PPC by industry
Paid campaigns for every industry.
We know the buyers, advertising rules and competitors in each sector, so every ad reaches the right people at the right cost. Choose your industry to see how we run campaigns for it.
35 industries · select yours to learn more
In their words
FAQ
Questions fertility clinic directors raise about PPC.
How soon can fertility ads produce consultation bookings?
Some couples book quickly, while many research for weeks or months first. We agree the launch plan and a realistic timeline at the start based on scope, and results improve as consultation data builds.
What are the ad policy limits for IVF and fertility treatment?
Google and Meta treat health topics as sensitive, restricting personal wording and certain audience targeting. We plan every fertility ad with those policies and DHA and DoH guidance in mind, and approval is always the platform’s decision.
Can you link campaign data to our patient CRM?
Usually, yes. We connect GA4, Google Ads conversions and call tracking to your CRM stages, so bidding learns from consultations rather than form fills alone.
What commitment does ads management require?
No lengthy lock-in. After setup we work month to month, and we expect to keep your clinic by showing the consultations each campaign produces.
Can you reach couples who travel to the UAE for fertility treatment?
Yes. We can run campaigns across the wider GCC in English and Arabic, with landing pages that explain travel, consultation steps and how your coordinator supports visiting patients.
What does fertility clinic PPC cost?
Fertility clinic PPC management starts at AED 3,500 per month. Media spend on Google and Meta is billed by the platforms separately, and we suggest a sensible starting level during the free audit.
Who controls our ad accounts and patient inquiry data?
Your clinic does. The Google Ads and Meta accounts, GA4 and CRM stay in your name, and we work inside them with the access you approve.
Should fertility clinics publish success rates in their ads?
We advise against it. Success rate claims can conflict with platform policies and health guidance, so ads focus on consultations, specialists and the care pathway instead.
Google & Meta Ads insights
Thinking for decision-makers.
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Read MoreNow onboarding for Q4 2026
Help couples reach your fertility team at the right moment.
Book the free Fertility Clinic PPC Audit, or send Louis a quick WhatsApp note to discuss your campaigns privately.
Get my free auditWhatsApp +971 50 384 7594