IT consulting PPC · Dubai & Abu Dhabi
Scoping calls with CIOs and IT managers through search and LinkedIn.
We run IT consulting PPC on Google Search and LinkedIn for cybersecurity, cloud migration, ERP and managed services, with solution landing pages and pipeline tracking that bring technology buyers to a scoping call, from the team behind digital work for ADNOC and Royal Jet.
✓ Vendor partner badges used within program rules
✓ English & Arabic campaigns for regional IT leaders
✓ Scoping requests passed to presales the same day
Senior paid media team for UAE technology firms
Paid campaigns managed by our team for
MATH Financial Group · Dubai Buyers Club · Danix Consultancy · Palm Coast 37 · Keys 2 Invest · Manchester Dental·
MATH Financial Group · Dubai Buyers Club · Danix Consultancy · Palm Coast 37 · Keys 2 Invest · Manchester Dental·
MATH Financial Group · Dubai Buyers Club · Danix Consultancy · Palm Coast 37 · Keys 2 Invest · Manchester Dental·
The problem
Why IT consulting ad spend reaches engineers, not approvers.
01
Tutorial and certification clicks
Terms like cloud migration or firewall configuration attract engineers studying for exams and job seekers, while an IT director searching for a Dynamics partner in Dubai sees a rival integrator.
02
Vendor brand terms misused
Bidding on Microsoft, AWS or Oracle trademarks without checking partner program rules invites disapprovals and awkward conversations with the vendors you rely on.
03
Pipeline invisible to Google
Contact forms are counted as wins, but scoping calls, proposals and signed statements of work never reach the ad platforms, so bidding optimizes toward the easiest form fill.
Our solution
The Technology Buyer Ads System: from problem search to SOW.
Each component feeds the next, so IT consulting PPC is judged by qualified scoping calls and signed statements of work rather than clicks.
i.
Solution keyword map
Problem, platform and service searches grouped by solution line.
Keywords
ii.
Search & LinkedIn targeting
Search for active projects, LinkedIn for CIOs, CISOs and IT managers.
Paid campaigns
iii.
Solution landing pages
Pages with scope, certifications, delivery approach and a scoping call form.
Landing pages
iv.
CRM opportunity sync
Scoping calls, proposals and wins sent back to Google and LinkedIn.
Tracking
v.
Pipeline value reporting
Cost per scoping call and pipeline by solution line.
Accountability
PPC for IT consultancies
Solutions, campaigns and presales joined in one plan.
We plan keywords, solution pages and presales follow-up as one flow, which means a CISO clicking about a security assessment reaches clear scope, relevant certifications and an engineer ready to talk.
Selected work
Paid campaigns that win clients.
IT partner standards
Technology ads that respect partners and client security.
IT consultancies work under vendor partner rules and handle sensitive client environments. We keep partner claims, certifications and security language accurate in every ad, and never name clients or describe their systems without consent.
Partner tiers stated exactly as awardedIncluded
Vendor trademark rules checked before biddingIncluded
Client environments never described without consentIncluded
Security claims kept preciseIncluded
Lead data stored in your CRMIncluded
Engagements
Clear pricing. Serious results.
Google Ads
Starter
Google Ads Starter
One campaign with 15 keywords and unlimited ad sets.
AED 3,500
per month
— 1 campaign, 15 keywords
— Pixel, GTM and landing page review
— AED 600 per 5 extra keywords
Most popular · Pro
Google Ads Pro
Two campaigns to cover your core services or locations.
AED 6,000
per month
— 2 campaigns, 15 keywords each
— Unlimited ad sets
— Pixel, GTM and landing page review
Advanced
Google Ads Advanced
Three campaigns for broader service and audience coverage.
AED 8,000
per month
— 3 campaigns, 15 keywords each
— Unlimited ad sets
— Pixel, GTM and landing page review
Dazzle
Google Ads Dazzle
Full account management for larger budgets.
AED 12,000
per month
— Up to 10 campaigns
— Up to AED 50k monthly ad spend
— Pixel, GTM and landing page review
Meta Ads
Starter
Meta Ads Starter
Two ad sets with two ads each, plus creative support.
AED 3,000
per month
— 2 ad sets, 2 ads each
— 5 hours of ad creatives
— Pixel, CRM form and landing page review
Most popular · Pro
Meta Ads Pro
Four ad sets for more audiences and offers.
AED 5,000
per month
— 4 ad sets, 2 ads each
— 10 hours of ad creatives
— Pixel, CRM form and landing page review
Advanced
Meta Ads Advanced
Six ad sets for multi-audience campaigns.
AED 7,000
per month
— 6 ad sets, 2 ads each
— 15 hours of ad creatives
— Pixel, CRM form and landing page review
Dazzle
Meta Ads Dazzle
Full Meta account management for larger budgets.
AED 12,000
per month
— Full account management
— Up to AED 30k monthly ad spend
— 30 hours of ad creatives
Why IT consultancies choose Bdazzil
What IT consulting firms get from our paid team.
IT leaders often reach us after campaigns that attracted students and resellers. We point every ad at people who can approve a project.
PPC by industry
Paid campaigns for every industry.
We know the buyers, advertising rules and competitors in each sector, so every ad reaches the right people at the right cost. Choose your industry to see how we run campaigns for it.
35 industries · select yours to learn more
In their words
FAQ
IT consulting leaders ask us this.
How soon will IT consulting ads produce scoping calls?
Technology projects move through long evaluations, so early signals are usually scoping calls rather than signed work. We agree the launch plan and timeline at the outset from scope, and IT consulting PPC improves as pipeline data builds.
Can we bid on vendor names like Microsoft or AWS?
Sometimes, depending on trademark policies and your partner program rules. We check both before bidding, and never promise the platforms or vendors will approve.
Will campaigns connect to our CRM and presales process?
Yes. We link forms, calls and LinkedIn lead forms to your CRM and send opportunity stages back to Google and LinkedIn.
Do IT consultancies need a long contract?
No. Management runs month to month once setup is done, and we review pipeline with your sales lead regularly.
Will you advertise to technology buyers in other GCC markets?
Yes. We run campaigns for the UAE and any GCC market you deliver in, adjusting language and targeting per country.
What does IT consulting PPC management cost?
Ads management starts at AED 3,500 per month. Media spend on Google and LinkedIn is charged by the platforms directly, and we recommend a starting level after the free audit.
Does our firm own the ad accounts and data?
Yes. All accounts and conversion data are created under your firm, and our access can be removed at any time.
Is LinkedIn worth the higher cost for IT consultancies?
Often, for larger projects. LinkedIn reaches CIOs and IT managers by role, while Google captures those already searching, and we compare cost per scoping call across both.
Google & Meta Ads insights
Thinking for decision-makers.
Now onboarding for Q4 2026
Put your IT consultancy in front of the people who approve projects.
Book the free IT Consulting PPC Audit, or send Louis a WhatsApp to walk through your solution lines.







