Home » Social Media Marketing » Automotive Social Media Marketing

Automotive social media · Dubai & Abu Dhabi

Car content that books test drives and service bays.

Bdazzil runs automotive social media marketing for dealerships, service centers and detailing studios, turning walkaround Reels and stock carousels into test drive and service bookings on WhatsApp. It is led by the team behind digital work for ADNOC and Royal Jet.

✓ Pricing and offer posts checked against your terms
✓ Walkarounds captioned in Arabic & English
✓ Test drive DMs passed to sales the same day

Senior people behind every calendar and shoot

Get your free Showroom Social Media Audit
Fifteen minutes, recorded, on your Instagram, TikTok and Snapchat: stock posts, video quality and how quickly showroom DMs are picked up. You receive three quick wins, written, within 48 hours.

    Monthly marketing budget

    No obligation · Your details stay confidential

    Social media delivered by our team for

    Department of Energy · SEHA · Palm Coast 37 · Balqis Capital·

    The problem

    Why most dealership social feeds sell nothing on the forecourt.

    01

    Stock photos, no story

    Feeds are filled with brochure images every other dealer also posts, so buyers scrolling for a family SUV see nothing that makes your showroom worth the drive.

    02

    Sold cars still on the grid

    Posts advertise models that left weeks ago, and buyers who ask about them feel misled. Trust drops before a salesperson has even said hello.

    03

    Price questions answered by nobody

    Someone comments asking for the monthly figure on a pickup, gets no reply and books a test drive at a rival branch that answered within the hour.

    Our solution

    The Showroom Traffic System: tuned by one team.

    Each part hands off to the next, so a Reel watched on Friday night becomes a booked test drive or service slot by Saturday morning.

    i.

    Platform mix

    Instagram and TikTok for launches, Snapchat for younger drivers, YouTube for reviews.

    Platform choice

    ii.

    Walkaround video

    Short-form tours of new arrivals, workshop clips and handover moments.

    Reels & shoots

    iii.

    Live stock calendar

    Posts planned around arrivals, Ramadan offers and service season, then retired once sold.

    Content planning

    iv.

    Lead desk handover

    Comments and DMs routed to sales or service advisors on WhatsApp.

    Community

    v.

    Boosts & booking data

    Paid social by emirate and model, reported against bookings and showroom visits.

    Reporting

    Social media for car dealers

    Every skill under one bonnet and one team driving.

    Your brand, model pages, search listings and lead handling sit next to the social plan, so a buyer who taps through from TikTok finds the same car, price and booking button.

    i.

    Brand & Web Experience

    Positioning, identity and conversion-led websites that make a premium price feel obvious.


    Web design →

    ii.

    Search & Visibility

    Be the answer on Google, Maps and AI assistants — then accelerate with precise paid search.


    SEO & Ads →

    iii.

    Growth Systems

    AI concierges, WhatsApp booking and CRM automation that answer every enquiry in seconds.


    AI automation →

    Motor retail standards

    Posts that respect manufacturer and dealer rules.

    Carmakers set strict brand guidelines and buyers remember a misleading offer. We keep logos, finance mentions, prices and specs aligned with the manufacturer toolkit and your own terms, so every post is one your dealer principal would sign off.

    Manufacturer brand guidelines followedIncluded

    Offer and finance wording checkedIncluded

    Sold vehicles removed from feedsIncluded

    Customer handover photos with consentIncluded

    Creator permits and ad labels confirmedIncluded

    Engagements

    Clear pricing. Serious results.

    Starter

    Social Starter

    Strategy, setup and a content calendar, posted on all platforms.

    AED 3,500

    per month


    —  Up to 3 posts a week
    —  Strategy and content calendar
    —  Images and videos supplied by you

    Discuss your social
    Most popular · Pro

    Social Pro

    Regular posting with fresh video content every month.

    AED 7,000

    per month


    —  Up to 3 posts a week
    —  1 half-day video shoot a month
    —  Scheduling and posting

    Discuss your social
    Advanced

    Social Advanced

    Full content planning and creation with two shoots a month.

    AED 12,500

    per month


    —  Up to 5 posts a week
    —  2 half-day video shoots a month
    —  Full content creation

    Discuss your social
    Dazzle

    Social Dazzle

    End-to-end strategy, production and publishing.

    AED 20,000

    per month


    —  Up to 8 posts a week
    —  2 full-day video shoots a month
    —  End-to-end production

    Discuss your social

    Why dealers work with Bdazzil

    What your showroom gets from our team.

    Car buyers research on their phones long before they visit. These four commitments shape how we run your channels.

    01

    Founders in the room

    Senior people plan each month with your sales and aftersales managers, so posts follow the stock you actually need to move.


    Senior planning →

    02

    Bookings over views

    Views and follows appear in the report, yet the headline numbers are test drives, service bookings and WhatsApp leads from social.


    Booking reports →

    03

    Fast, polite replies

    Response times are agreed upfront, and complaints about a service visit are handled calmly in public, then moved to a private chat.


    Community care →

    04

    Everything stays yours

    Handles, Business Manager, footage and templates are owned by the dealership, with our access granted and removable at any time.


    Account ownership →

    20
    +
    Years leading brand, web and search work in the UAE
    75
    +
    Clients across healthcare, law, finance and real estate
    300
    +
    Projects delivered for Abu Dhabi’s Department of Energy
    99
    %
    Positive feedback from our cliients
    In their words

    “Until I met Louis, I was sure SEO was a scam. Signing with Bdazzil was one of the best decisions we made in 2025.”

    Majid Al KabbanGeneral Manager, Al Kabban & Associates

    “Exceptional service and value! Louis is highly responsive, the process is seamless, and the quality is outstanding. I wholeheartedly recommend their services without hesitation.”

    AurelienCEO & Founder, The Cadre Noir

    “Happy to share that ADOC has approved the design report. Thank you for all the good work.”

    Hema PonnathEnvironmental Consultant, RSK

    “I’ve now worked with Louis for many months. He’s fueling my niche sites with lots and lots of great content! I send him an order and the projects are all delivered within a week, and are exceptional!”

    Jon DykstraSEO Influencer

    FAQ

    Dealer principals ask us this often.

    How soon can social start filling our test drive diary?

    Timing varies with the brands you carry, how much stock you hold and how active local buyers are online. Targets and a timeline are agreed during onboarding, and we report progress honestly each month rather than promising follower numbers.

    Who approves posts that mention prices or finance offers?

    You do, every time. Drafts go through a shared approval step with your sales manager, and offer wording is matched to the manufacturer toolkit and your published terms before it goes live.

    Can you prove a sale started on Instagram?

    We track WhatsApp taps, lead forms and DMs by campaign, and your team logs the outcome in the CRM. Automotive social media marketing is then reported against bookings and deliveries, not likes.

    Should our dealership use car influencers?

    For launches and used car reviews, it often helps. We only brief creators who carry a valid advertiser permit from the UAE Media Council, and sponsored videos are always marked as paid partnerships.

    What kind of contract do you ask for?

    A short initial period lets us film, post and learn which models draw the most interest. After that the arrangement rolls monthly, with terms written down clearly before we start.

    Can you manage pages for branches in several emirates?

    Yes. Branch pages can share one content plan with local offers, and paid social can target each emirate separately. Where your group sells in wider GCC markets, we can plan for that too.

    What does it cost to run social for a showroom?

    Fees are scoped on the number of brands and branches, the platforms and how many shoots each month. After the free audit we suggest a scope. Media spend is billed to you by the platforms directly.

    If we stop working together, what do we keep?

    All of it. Pages, ad accounts, audiences, raw video and design templates belong to your dealership, and we simply hand back our access.

    Social media insights

    Thinking for decision-makers.

    How Can A Funeral Home Benefit From Content Marketing?

    How Can A Funeral Home Benefit From Content Marketing?

    Few businesses serve people at a more sensitive moment than a funeral home or funeral services provider. Families who contact you are…
    September 29, 20268 min Read More
    Is a Facebook Page or Group Better for Business?

    Is a Facebook Page or Group Better for Business?

    Many business owners in the UAE reach the same question when they plan their Facebook presence: should they build a Page, start…
    September 29, 20268 min Read More

    Now onboarding for Q4 2026

    Put your forecourt in every buyer’s feed.

    Book your free Showroom Social Media Audit, or ping Louis on WhatsApp to talk stock and shoots.

    Get my free auditWhatsApp +971 50 384 7594