Car dealership social media · Dubai & Abu Dhabi
More test drives booked from every walkaround video.
Car dealership social media marketing across Instagram, TikTok, Snapchat and YouTube, built to turn model launches and walkarounds into test drive bookings and showroom visits by the team behind digital work for ADNOC and Royal Jet.
✓ Offers and finance terms stated clearly
✓ Arabic & English content for UAE car buyers
✓ Test drive DMs routed to your sales team
Backed by twenty years of UAE digital work
Get your free Dealership Social Media Audit
In a recorded 15-minute session we review your showroom accounts, model content and how DMs reach sales, then email three quick wins within 48 hours.
Social media delivered by our team for
Department of Energy · SEHA · Palm Coast 37 · Balqis Capital·
Department of Energy · SEHA · Palm Coast 37 · Balqis Capital·
Department of Energy · SEHA · Palm Coast 37 · Balqis Capital·
The problem
Why most dealership social feeds stall before the showroom.
01
Brochure posts, no walkarounds
Recycled manufacturer images do not answer what buyers want to see, such as rear legroom, boot space and the trim they can actually drive away today.
02
Price DMs that go nowhere
A buyer asks for the price of a specific trim in a comment, gets a generic reply to call the showroom, and books a test drive with a rival dealer instead.
03
Reach without test drives
Launch ads collect views and likes, but nobody tracks which ones lead to booked test drives, trade-in valuations or deposits, so spend is repeated blindly.
Our solution
The Showroom Social System: from scroll to test drive.
Each part hands over to the next, so launch content and paid reach become test drive bookings, trade-in requests and showroom visits your sales team can follow.
i.
Model & platform plan
Snapchat and TikTok for younger buyers, YouTube and Instagram for family models.
Social strategy
ii.
Walkaround video
Walkarounds, sales consultant intros, delivery moments and Ramadan and National Day campaigns.
Reels & video
iii.
Brand-safe production
Templates within manufacturer guidelines, with bilingual captions and approvals built in.
Production
iv.
DM to sales desk
Price and trim questions answered, then handed to the right consultant.
Community
v.
Paid social & tracking
Meta and Snapchat lead ads measured against test drives and deposits.
Accountability
Social media for car dealerships
Launch content, community and ads under one plan.
Your social content, model pages and sales follow-up are planned by one team, so a buyer who watches a walkaround reaches the right consultant rather than a general inbox.
Selected work
Social media that wins clients.
MATH Financial Group
MATH Financial Group
Masuma Ayurveda
Masuma Ayurveda
Bdazzil
Bdazzil
Renewed Laser UK
Renewed Laser UK
Passion Posts
Passion Posts
Automotive brand standards
Content that respects the badge and the buyer.
Dealer content sits under manufacturer brand rules and offer terms. We plan every post, ad and reply so pricing, finance offers and specifications are stated carefully, and test drive footage always shows safe driving.
Manufacturer brand guidelines followedIncluded
Offer and finance wording checkedIncluded
Specs matched to UAE modelsIncluded
Safe driving in every clipIncluded
Paid creator content disclosedIncluded
Engagements
Clear pricing. Serious results.
Starter
Social Starter
Strategy, setup and a content calendar, posted on all platforms.
AED 3,500
per month
— Up to 3 posts a week
— Strategy and content calendar
— Images and videos supplied by you
Most popular · Pro
Social Pro
Regular posting with fresh video content every month.
AED 7,000
per month
— Up to 3 posts a week
— 1 half-day video shoot a month
— Scheduling and posting
Advanced
Social Advanced
Full content planning and creation with two shoots a month.
AED 12,500
per month
— Up to 5 posts a week
— 2 half-day video shoots a month
— Full content creation
Dazzle
Social Dazzle
End-to-end strategy, production and publishing.
AED 20,000
per month
— Up to 8 posts a week
— 2 full-day video shoots a month
— End-to-end production
Why car dealerships work with Bdazzil
Four reasons dealers plan social with Bdazzil.
Dealers answer to the manufacturer and to monthly sales targets. We plan social with both in mind.
20
+
Years leading brand, web and search work in the UAE
75
+
Clients across healthcare, law, finance and real estate
300
+
Projects delivered for Abu Dhabi’s Department of Energy
99
%
Positive feedback from our cliients
Social media by industry
Social media for every industry.
We know the audiences, platforms and content that work in each sector, so your channels build trust and drive enquiries. Choose your industry to see how we manage it.
35 industries · select yours to learn more
In their words
FAQ
Dealer principals tend to ask.
Which platforms sell cars for a UAE dealership?
Instagram and YouTube suit walkarounds and family models, while Snapchat and TikTok reach younger buyers. LinkedIn helps fleet and corporate sales, and we recommend only what fits your brands.
Can you work within our manufacturer's brand guidelines?
Yes. We build templates and captions inside the brand book, route content for your approval and, where needed, the manufacturer’s, and keep offer and finance wording precise.
How do you track social through to test drives?
Lead forms, click-to-WhatsApp ads and CRM tagging let car dealership social media marketing be reported against test drive bookings, trade-in requests and deposits, not just reach.
When will a dealership see results from social?
Launch dates, stock levels and the brands you carry all shape the pace. Scope and a sensible timeline are settled in the first meeting, and monthly reviews show what is moving, with no follower forecasts.
Do you arrange automotive creators for launches?
Where it suits the model, yes, using creators licensed with a UAE Media Council advertiser permit, and every paid partnership is labeled as such.
How is pricing worked out for dealership social media?
Dealership retainers reflect how many brands and models you run, the platforms and monthly shoot days. The free social audit shows what scope makes sense, and media spend on Meta or Snapchat is billed to you directly.
Do you support dealer groups with several showrooms?
Yes. Content can be planned by showroom and emirate, and campaigns can extend to the wider GCC. After onboarding the agreement rolls monthly, with no lengthy lock-in.
Who owns the pages, ad accounts and footage?
Your dealership does. Every account, ad account, photo and video stays in your name, and we hand everything over if we part ways.
Social media insights
Thinking for decision-makers.
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Read MoreNow onboarding for Q4 2026
Let’s put more buyers behind the wheel.
Book a free Dealership Social Media Audit, or WhatsApp Louis directly to discuss your next launch.
Get my free auditWhatsApp +971 50 384 7594