Dermatology social media · Dubai & Abu Dhabi
More skin consultations booked through trusted dermatology content.
Dermatologist-led education, careful patient stories and calm DM handling, planned as dermatology clinic social media marketing that brings in booked consultations, by the team behind digital work for SEHA, Cleveland Clinic Abu Dhabi and ADNOC.
✓ Posts planned with DHA, DoH & MOHAP in mind
✓ Bilingual skin education for UAE patients
✓ Patient questions routed to your front desk
Trusted by dermatology practice owners across the UAE
Social media delivered by our team for
Department of Energy · SEHA · Palm Coast 37 · Balqis Capital·
Department of Energy · SEHA · Palm Coast 37 · Balqis Capital·
Department of Energy · SEHA · Palm Coast 37 · Balqis Capital·
The problem
Why most dermatology social media educates, then loses the patient.
01
Advice with no next step
Useful posts about acne, eczema or sun damage end without a clear route to a consultation, so patients take the tip and never book an assessment.
02
Diagnosis in the comments
Patients post photos of rashes and moles asking what they are, and a rushed reply risks giving medical advice online instead of inviting a proper appointment.
03
Cosmetic noise, medical silence
Feeds chase cosmetic trends and leave out medical dermatology, so patients with chronic skin conditions never realize your dermatologists treat them.
Our solution
The Skin Consultation System: guided by your dermatologists.
Every part supports the one that follows, so trustworthy education and targeted reach become booked consultations, skin checks and follow-up visits.
i.
Condition & platform plan
Instagram and YouTube for skin education, TikTok for younger patients.
Social strategy
ii.
Dermatologist content
Condition explainers, summer sun care, skin check reminders and FAQs.
Content & video
iii.
Reviewed production
Scripts checked by your doctors, captioned in Arabic and English.
Production
iv.
Safe patient replies
No online diagnosis, just a clear invitation to book.
Community
v.
Approved ads & reports
Paid reach by emirate, measured in consultations booked.
Accountability
Social media for dermatology clinics
Skin education, bookings and follow-up in one plan.
Your content, condition pages and front desk follow-up are designed as one route, so a patient who watches a dermatologist explain eczema knows how to book an assessment.
Selected work
Social media that wins clients.
Dermatology advertising standards
Skin content that stays clinically responsible.
Dermatology content touches medical advice and cosmetic results. We plan each post and ad in line with DHA, DoH and MOHAP expectations, never diagnose online, and show patient images only with written consent.
Medical content reviewed by dermatologistsIncluded
No online diagnosis in repliesIncluded
Consent secured for patient imagesIncluded
Health advertising approval preparedIncluded
Paid creator content disclosedIncluded
Engagements
Clear pricing. Serious results.
Starter
Social Starter
Strategy, setup and a content calendar, posted on all platforms.
AED 3,500
per month
— Up to 3 posts a week
— Strategy and content calendar
— Images and videos supplied by you
Most popular · Pro
Social Pro
Regular posting with fresh video content every month.
AED 7,000
per month
— Up to 3 posts a week
— 1 half-day video shoot a month
— Scheduling and posting
Advanced
Social Advanced
Full content planning and creation with two shoots a month.
AED 12,500
per month
— Up to 5 posts a week
— 2 half-day video shoots a month
— Full content creation
Dazzle
Social Dazzle
End-to-end strategy, production and publishing.
AED 20,000
per month
— Up to 8 posts a week
— 2 full-day video shoots a month
— End-to-end production
The case for Bdazzil in dermatology
What dermatology practices value in our team.
Healthcare is one of our core specialties. We bring its discipline to every dermatology account we run.
Social media by industry
Social media for every industry.
We know the audiences, platforms and content that work in each sector, so your channels build trust and drive enquiries. Choose your industry to see how we manage it.
35 industries · select yours to learn more
In their words
FAQ
Questions dermatology clinic owners want answered.
What should a dermatology clinic post on social media?
A balance of medical education, such as eczema, acne and skin checks, alongside cosmetic dermatology and meet-the-doctor content. We plan it on Instagram, TikTok and YouTube according to your patients.
How do you handle health advertising rules for dermatology?
Everything is planned around DHA, DoH or MOHAP guidelines, material is prepared for approval where required, and claims stay careful. Your doctors approve each post before publishing.
What happens when patients ask for advice in comments?
We reply politely without diagnosing and invite them to book or message your front desk privately. Sensitive messages are handled confidentially.
How do you measure social media for a dermatology clinic?
Tagged links, WhatsApp click ads and front desk labels let dermatology clinic social media marketing be judged on booked consultations and skin checks, with reach shown as context.
How quickly will our dermatology clinic see more bookings?
Your mix of medical and cosmetic services, your area and your current following all affect pace. The plan and timeline are fixed at onboarding, and we review bookings with your team monthly without forecasting followers.
How is dermatology social media priced?
The monthly retainer is set by platforms, content volume and filming with your doctors. After the free social audit we recommend a scope, and ad spend is paid directly to the platforms.
What contract do we sign, and which emirates do you cover?
A monthly agreement after onboarding, with no long lock-in. Clinics in any emirate are supported, and campaigns can reach patients in wider GCC markets.
Who owns our pages and patient consent records?
Your clinic owns all accounts, ad accounts, content and consent records. If the engagement ends, logins and files are transferred in full.
Social media insights
Thinking for decision-makers.
Now onboarding for Q4 2026
Let’s make your dermatologists the voice patients trust first.
Book your free Dermatology Social Audit, or message Louis on WhatsApp for a direct conversation.






