Home » Social Media Marketing » Finance Social Media Marketing » Insurance Social Media Marketing

Insurance social media marketing · Dubai & Abu Dhabi

Insurance content that people understand and act on.

Bdazzil runs insurance social media marketing across Instagram, Facebook, TikTok and LinkedIn, explaining cover in plain language, calming claims complaints and tracking journeys to quote requests, from the team behind digital work for ADNOC and Royal Jet.

✓ Coverage wording matched to your policy terms
✓ Plain Arabic & English explainers for policyholders
✓ Claims complaints taken private within agreed times

Regulated finance marketing led by senior people

Get your free Insurance Social Media Audit
Get a recorded 15-minute appraisal of your social pages, product content and how claims comments are answered, along with three quick wins written up inside 48 hours.

    Monthly marketing budget

    No obligation · Your details stay confidential

    Social media delivered by our team for

    Department of Energy · SEHA · Palm Coast 37 · Balqis Capital·

    The problem

    Why insurer social feeds rarely generate quote requests.

    01

    Jargon nobody reads

    Posts full of deductibles, exclusions and policy codes lose people within seconds. Families and small business owners want to know what happens when something actually goes wrong.

    02

    Claims anger in public

    A delayed claim turns into a heated thread under your latest campaign. Unmanaged, it becomes the first thing prospects read about your company.

    03

    Renewal seasons missed

    Summer travel, car registration renewals and year-end group medical reviews come round every year, yet content rarely arrives before customers start comparing quotes.

    Our solution

    The Insurance Clarity Social System: from question to quote.

    Every part hands off to the next, so a parent who watches your travel cover explainer requests a quote, buys a policy and trusts you at claim time.

    i.

    Line & platform strategy

    Instagram and TikTok for motor and travel, LinkedIn for group medical buyers.

    Social strategy

    ii.

    Explainer content plan

    What-is-covered guides, claims walkthroughs and seasonal reminders, planned monthly.

    Content · Reels

    iii.

    Bilingual production

    Short videos, carousels and stories in Arabic and English on brand templates.

    Production

    iv.

    Claims-aware moderation

    Complaints acknowledged publicly, then resolved privately with your claims team.

    Community

    v.

    Quote-tracked ads

    Meta, TikTok and LinkedIn ads measured against quotes and policies bound.

    Paid social

    Social media for insurers

    Social, site and search planned around your policyholders.

    Someone who sees your Instagram explainer still compares quotes online and in search. When social, site and search are run by one team, that comparison ends with a policy from you.

    i.

    Brand & Web Experience

    Positioning, identity and conversion-led websites that make a premium price feel obvious.


    Web design →

    ii.

    Search & Visibility

    Be the answer on Google, Maps and AI assistants — then accelerate with precise paid search.


    SEO & Ads →

    iii.

    Growth Systems

    AI concierges, WhatsApp booking and CRM automation that answer every enquiry in seconds.


    AI automation →

    Insurance advertising rules

    Clear insurance content that respects regulation and policy terms.

    Insurers in the UAE operate under CBUAE oversight. We describe cover in general terms consistent with your policy wording, avoid implying claims will always be paid, and route every post through your compliance review.

    Coverage claims checked against wordingsIncluded

    No implied automatic claim approvalIncluded

    Policy details kept out of DMsIncluded

    Customer stories only with consentIncluded

    Influencer permits & disclosure verifiedIncluded

    Engagements

    Clear pricing. Serious results.

    Starter

    Social Starter

    Strategy, setup and a content calendar, posted on all platforms.

    AED 3,500

    per month


    —  Up to 3 posts a week
    —  Strategy and content calendar
    —  Images and videos supplied by you

    Discuss your social
    Most popular · Pro

    Social Pro

    Regular posting with fresh video content every month.

    AED 7,000

    per month


    —  Up to 3 posts a week
    —  1 half-day video shoot a month
    —  Scheduling and posting

    Discuss your social
    Advanced

    Social Advanced

    Full content planning and creation with two shoots a month.

    AED 12,500

    per month


    —  Up to 5 posts a week
    —  2 half-day video shoots a month
    —  Full content creation

    Discuss your social
    Dazzle

    Social Dazzle

    End-to-end strategy, production and publishing.

    AED 20,000

    per month


    —  Up to 8 posts a week
    —  2 full-day video shoots a month
    —  End-to-end production

    Discuss your social

    Why insurers bring in Bdazzil

    What insurers gain from our finance focus.

    Insurers are among the finance brands we know best. We make cover easy to understand without cutting corners on compliance.

    01

    Plain language experts

    Senior writers turn policy wording into clear explanations that your compliance team can still approve.


    Clear writing →

    02

    Quotes and policies counted

    Reports lead with quote requests, policies bound and complaints resolved, then show reach and engagement as context.


    Policy tracking →

    03

    Complaints handled calmly

    An agreed playbook moves claims complaints to your team quickly, protecting customers and your public reputation.


    Escalation playbook →

    04

    Insurer-owned channels

    Profiles, ad accounts and all creative stay with your company, with access controls you can audit.


    Your control →

    20
    +
    Years leading brand, web and search work in the UAE
    75
    +
    Clients across healthcare, law, finance and real estate
    300
    +
    Projects delivered for Abu Dhabi’s Department of Energy
    99
    %
    Positive feedback from our cliients
    In their words

    “Until I met Louis, I was sure SEO was a scam. Signing with Bdazzil was one of the best decisions we made in 2025.”

    Majid Al KabbanGeneral Manager, Al Kabban & Associates

    “Exceptional service and value! Louis is highly responsive, the process is seamless, and the quality is outstanding. I wholeheartedly recommend their services without hesitation.”

    AurelienCEO & Founder, The Cadre Noir

    “Happy to share that ADOC has approved the design report. Thank you for all the good work.”

    Hema PonnathEnvironmental Consultant, RSK

    “I’ve now worked with Louis for many months. He’s fueling my niche sites with lots and lots of great content! I send him an order and the projects are all delivered within a week, and are exceptional!”

    Jon DykstraSEO Influencer

    FAQ

    Insurance marketing leaders ask us this.

    What can our insurance company realistically expect from social, and by when?

    We do not promise numbers or dates. Your plan and timeline are agreed at the beginning based on scope, product lines and approval speed.

    How do you make sure insurance posts are compliant?

    Drafts use your approved policy wording, avoid implying certain outcomes, and pass your compliance review. Regulatory references remain general.

    How do you link social campaigns to quotes and policies?

    Tracked links, pixels and CRM tags show which content leads to quote requests and bound policies, so insurance social media marketing is reported on outcomes.

    Do insurers sign up for a fixed term?

    A monthly retainer after setup, with confidentiality and service levels agreed in writing.

    Can campaigns reach policyholders across the UAE and GCC?

    Yes. We target every emirate and, where your licenses allow, wider GCC markets.

    How is insurance social media management priced?

    It depends on platforms, product lines covered, content volume and moderation hours. A recommendation follows your free social audit, and ad spend is paid separately.

    Does the insurer keep full ownership of its pages and creative?

    Your company owns every profile, ad account and file. We simply work as appointed users.

    Can an insurance company share claim stories on social?

    Yes, with customer consent and compliance approval. Stories focus on the process and support, never on promises that every claim will be paid.

    Social media insights

    Thinking for decision-makers.

    How Can A Funeral Home Benefit From Content Marketing?

    How Can A Funeral Home Benefit From Content Marketing?

    Few businesses serve people at a more sensitive moment than a funeral home or funeral services provider. Families who contact you are…
    September 29, 20268 min Read More
    Is a Facebook Page or Group Better for Business?

    Is a Facebook Page or Group Better for Business?

    Many business owners in the UAE reach the same question when they plan their Facebook presence: should they build a Page, start…
    September 29, 20268 min Read More

    Now onboarding for Q4 2026

    Let’s make your insurance products easy to choose.

    Get your free Insurance Social Media Audit, or chat with Louis on WhatsApp first.

    Get my free auditWhatsApp +971 50 384 7594