Health coach social media · Dubai & Abu Dhabi
Health coaching content that books discovery calls, not just saves.
Instagram and LinkedIn strategy, short explainer videos, bilingual captions and careful DM handling, built as one path from post to discovery call for your coaching practice, by the team behind digital work for ADNOC and Royal Jet.
✓ Wellness advice kept within coaching, never medical claims
✓ English & Arabic content for UAE clients
✓ Curious DMs moved to a booked call quickly
Senior guidance for established UAE practices
Get your free Health Coach Social Audit
In a recorded 15-minute video we assess your profiles, content themes and how inquiries are handled in DMs, then follow up with three quick wins on paper inside 48 hours.
Social media delivered by our team for
Department of Energy · SEHA · Palm Coast 37 · Balqis Capital·
Department of Energy · SEHA · Palm Coast 37 · Balqis Capital·
Department of Energy · SEHA · Palm Coast 37 · Balqis Capital·
The problem
Why most health coach feeds attract followers, not clients.
01
Free advice, no offer
Posts give away tips on sleep, stress and nutrition every day, yet never explain the program, who it suits or how to start, so followers stay grateful but never book.
02
Claims that sound clinical
Captions drift into cures, detoxes and diagnoses, which erodes trust with discerning clients and risks posts or ads being rejected by the platforms.
03
Warm conversations left hanging
Someone shares a personal struggle in a DM, receives a quick emoji and nothing more, and the moment they were ready for a discovery call passes.
Our solution
The Coaching Conversation System: from first post to program.
Strategy, content, replies and ads are joined up, so health coaching social media marketing turns trust built online into discovery calls and enrolled clients.
i.
Voice & platforms
Instagram for personal clients, LinkedIn for corporate wellness, YouTube for deeper explainers.
Social strategy
ii.
Explainer content
Method explainers, client stories with consent and myth-busting carousels, captioned bilingually.
Content production
iii.
Thoughtful DM care
Sensitive messages answered kindly, then routed to your calendar or WhatsApp.
Community
iv.
Targeted promotion
Meta and LinkedIn ads for workshops and programs, with ad spend separate.
Paid social
v.
Client reporting
Discovery calls, enrollments and inquiries tracked against each content pillar.
Accountability
Social media for health coaches
Your method, feed and follow-up shaped by one careful team.
We shape content, community replies and paid posts around your brand and booking page, so anyone who finds you through a Reel lands on a clear next step.
Selected work
Social media that wins clients.
MATH Financial Group
MATH Financial Group
Masuma Ayurveda
Masuma Ayurveda
Bdazzil
Bdazzil
Renewed Laser UK
Renewed Laser UK
Passion Posts
Passion Posts
Wellness content standards
Coaching content that stays honest and within scope.
Health coaches support behavior change, not diagnosis. We plan every post and ad so it describes your coaching accurately, avoids medical promises, protects client privacy and meets platform rules on health content.
No cure or diagnosis languageIncluded
Client stories shared with permissionIncluded
Credentials described accuratelyIncluded
Creator collaborations permitted and disclosedIncluded
Private DMs handled discreetlyIncluded
Engagements
Clear pricing. Serious results.
Starter
Social Starter
Strategy, setup and a content calendar, posted on all platforms.
AED 3,500
per month
— Up to 3 posts a week
— Strategy and content calendar
— Images and videos supplied by you
Most popular · Pro
Social Pro
Regular posting with fresh video content every month.
AED 7,000
per month
— Up to 3 posts a week
— 1 half-day video shoot a month
— Scheduling and posting
Advanced
Social Advanced
Full content planning and creation with two shoots a month.
AED 12,500
per month
— Up to 5 posts a week
— 2 half-day video shoots a month
— Full content creation
Dazzle
Social Dazzle
End-to-end strategy, production and publishing.
AED 20,000
per month
— Up to 8 posts a week
— 2 full-day video shoots a month
— End-to-end production
Health coaches and Bdazzil
What your coaching practice gains from working with us.
People share private health goals with you. We handle your social presence with that same level of care.
20
+
Years leading brand, web and search work in the UAE
75
+
Clients across healthcare, law, finance and real estate
300
+
Projects delivered for Abu Dhabi’s Department of Energy
99
%
Positive feedback from our cliients
Social media by industry
Social media for every industry.
We know the audiences, platforms and content that work in each sector, so your channels build trust and drive enquiries. Choose your industry to see how we manage it.
35 industries · select yours to learn more
In their words
FAQ
Health coaches often ask us.
How long before social media brings discovery calls to my coaching practice?
It depends on your niche, existing audience and how often you can appear on camera. We agree the plan, timeline and realistic targets at kickoff, based on scope, and review them monthly.
Will my posts stay credible without making medical claims?
We avoid cure, diagnosis and promised-result language, and describe your qualifications exactly as they are. Every post comes to you for approval before it is published.
Can Instagram inquiries go straight to my booking calendar?
Yes. Bio links, story links and DM replies lead to your calendar or WhatsApp, with each source tracked. That keeps health coaching social media marketing accountable to calls booked and programs sold.
Should a health coach partner with wellness influencers?
Only when values and audience fit. Creators must hold the appropriate UAE Media Council advertiser permit, and paid partnerships are disclosed clearly.
How much does social media management cost for a coach?
The retainer reflects your platforms, content volume and how much filming is needed. After the free social audit we recommend a scope, and any ad spend is paid directly to the platforms.
What commitment do you ask for?
Clear written terms and an agreed notice period, set before we start. There is no lock-in beyond that.
Do you work with coaches who see clients online across the region?
Yes. We support practices throughout the UAE and coaches serving clients elsewhere in the GCC, with content and replies managed remotely.
Who owns my content and accounts?
You do. Social profiles, ad accounts, recordings and finished posts belong to your practice, and our access can be withdrawn at any point.
Social media insights
Thinking for decision-makers.
How Can A Funeral Home Benefit From Content Marketing?
How Can A Funeral Home Benefit From Content Marketing?
Read More
Is a Facebook Page or Group Better for Business?
Is a Facebook Page or Group Better for Business?
Read MoreNow onboarding for Q4 2026
Let’s make your feed the start of every coaching journey.
Ask for your free Health Coach Social Audit, or drop Louis a WhatsApp note to discuss your content.
Get my free auditWhatsApp +971 50 384 7594