Luxury brand Instagram & social · Dubai & Abu Dhabi
Luxury social content that fills your private appointment book.
Luxury social media marketing for boutiques, maisons and private client brands: Instagram, TikTok and Snapchat content shot to your house codes, with DMs handled like a concierge desk. Led by the team behind digital work for ADNOC and Royal Jet.
✓ Every frame checked against your brand book & house codes
✓ Arabic & English captions written for Gulf clientele
✓ Appointment requests passed to your client advisors promptly
Trusted by founders and brand directors across the UAE
Get your free Luxury Social Media Audit
We screen-record a 15-minute critique of your Instagram grid, Reels and DM replies, and send three quick wins in writing within two working days.
Social media delivered by our team for
Department of Energy · SEHA · Palm Coast 37 · Balqis Capital·
Department of Energy · SEHA · Palm Coast 37 · Balqis Capital·
Department of Energy · SEHA · Palm Coast 37 · Balqis Capital·
The problem
Why most luxury feeds look expensive but sell nothing.
01
A grid that copies the maison
Reposted campaign imagery from head office looks identical to every other stockist, so clients in Dubai see no reason to visit your boutique rather than order elsewhere.
02
DMs answered like a call center
A collector asks about a limited piece and receives a price list, or no reply at all. The personal service they expect in store disappears the moment they message.
03
Influencers chosen by follower count
Creators with large audiences but the wrong clientele post once, without clear disclosure, and the brand pays in credibility with the few buyers who actually matter.
Our solution
The Private Client Social System: from story to salon.
Every piece is built to lead into the next, so a quiet Reel in your salon becomes a DM, a personal reply and a booked private viewing.
i.
Platform & tone strategy
Instagram as flagship, TikTok and Snapchat where a younger clientele browses.
Social strategy
ii.
Editorial content calendar
Craft, new arrivals, private events, Ramadan and Eid gifting, planned monthly.
Content planning
iii.
Shoots, Reels & captions
Photography direction and short-form video in your palette, captioned bilingually.
Production
iv.
Concierge-style DM care
Replies in your voice, with handover to advisors on WhatsApp.
Community
v.
Creators, reach & reports
Permitted creators and paid social, reported in appointments and boutique sales.
Accountability
Social media for luxury brands
Imagery, website and clienteling held to one standard.
One senior team directs your feed, product pages and after-message care, which means a client who saves a Reel lands on a page and a reply that match the boutique experience.
Selected work
Social media that wins clients.
MATH Financial Group
MATH Financial Group
Masuma Ayurveda
Masuma Ayurveda
Bdazzil
Bdazzil
Renewed Laser UK
Renewed Laser UK
Passion Posts
Passion Posts
Luxury brand standards
Social content worthy of the name on the door.
Prestige brands guard every image. We work to brand books and principal approvals, keep VIP clients discreet, disclose every paid partnership and only book creators holding the UAE Media Council advertiser permit.
Brand book & principal approvals followedIncluded
Client privacy kept at every eventIncluded
Creators with valid Media Council permitsIncluded
Paid partnerships clearly disclosedIncluded
Pricing shown only where you allowIncluded
Engagements
Clear pricing. Serious results.
Starter
Social Starter
Strategy, setup and a content calendar, posted on all platforms.
AED 3,500
per month
— Up to 3 posts a week
— Strategy and content calendar
— Images and videos supplied by you
Most popular · Pro
Social Pro
Regular posting with fresh video content every month.
AED 7,000
per month
— Up to 3 posts a week
— 1 half-day video shoot a month
— Scheduling and posting
Advanced
Social Advanced
Full content planning and creation with two shoots a month.
AED 12,500
per month
— Up to 5 posts a week
— 2 half-day video shoots a month
— Full content creation
Dazzle
Social Dazzle
End-to-end strategy, production and publishing.
AED 20,000
per month
— Up to 8 posts a week
— 2 full-day video shoots a month
— End-to-end production
Why luxury houses choose Bdazzil
What luxury brands gain from our studio.
Premium work lives or dies in the detail. These four commitments shape every shoot, caption and reply we manage for you.
20
+
Years leading brand, web and search work in the UAE
75
+
Clients across healthcare, law, finance and real estate
300
+
Projects delivered for Abu Dhabi’s Department of Energy
99
%
Positive feedback from our cliients
Social media by industry
Social media for every industry.
We know the audiences, platforms and content that work in each sector, so your channels build trust and drive enquiries. Choose your industry to see how we manage it.
35 industries · select yours to learn more
In their words
FAQ
Brand directors tend to ask.
Which platforms matter most for a luxury boutique in the UAE?
Instagram remains the flagship for most houses, with TikTok and Snapchat reaching younger clients and YouTube carrying longer craft stories. Your luxury social media marketing plan uses only the platforms your clientele actually browse.
How do you work within a global maison's brand guidelines?
We start from your brand book and regional approvals, then add local content your head office permits. Every shoot plan and caption set goes through the approval chain you define before posting.
Do you arrange influencer and creator partnerships?
Where they suit the brand, yes. We shortlist creators whose followers match your clientele, confirm they hold the UAE Media Council advertiser permit and make sure every paid partnership is disclosed.
How does a Reel lead to a sale in our boutique?
Posts point clients to DMs, WhatsApp or appointment pages, and our team hands warm conversations to your advisors. Tagged links and agreed booking codes then connect content to visits and sales.
How long before luxury social media shows results?
That depends on your collection, season and starting audience. We fix scope and a realistic timeline with you at kickoff and never promise follower growth.
What does a luxury social retainer involve financially?
The fee depends on the platforms, the number of shoots and how much video you need. A written recommendation follows the free social audit. Ad spend is paid to Meta, TikTok or Snapchat directly and is separate.
Is there a minimum contract term?
We usually begin with a short initial term so there is time to plan and shoot properly, then move to rolling monthly terms if the partnership is working.
Can you manage luxury brands across the wider GCC?
Yes. We are based in Dubai and Abu Dhabi, cover boutiques throughout the UAE and can support regional accounts in the wider GCC. Your brand owns every account and asset we create along the way.
Social media insights
Thinking for decision-makers.
How Can A Funeral Home Benefit From Content Marketing?
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Is a Facebook Page or Group Better for Business?
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Read MoreNow onboarding for Q4 2026
Give your clients a feed as refined as your salon.
Ask for your free Luxury Social Media Audit, or open a WhatsApp chat with Louis whenever suits you.
Get my free auditWhatsApp +971 50 384 7594