Manufacturing LinkedIn & social media · Dubai & Abu Dhabi
Factory floor content that brings procurement teams to you.
We run manufacturing social media marketing on LinkedIn, YouTube and Instagram, turning production lines, QA checks and dispatch days into posts that earn RFQs, from the team behind digital work for ADNOC and Royal Jet.
✓ Site filming planned around HSE rules & client NDAs
✓ Arabic & English captions for Gulf engineers and buyers
✓ LinkedIn and WhatsApp inquiries routed to the right estimator
Chosen by founders and operations leaders across the UAE
Get your free Manufacturing Social Media Audit
Louis films a 15-minute screen recording reviewing your LinkedIn page, factory content and inbound messages, then three practical quick wins follow in writing inside 48 hours.
Social media delivered by our team for
Department of Energy · SEHA · Palm Coast 37 · Balqis Capital·
Department of Energy · SEHA · Palm Coast 37 · Balqis Capital·
Department of Energy · SEHA · Palm Coast 37 · Balqis Capital·
The problem
Why most manufacturers go quiet between trade shows.
01
Stock photos of someone else’s plant
Your page shows generic gears and handshakes instead of your CNC cells, test rigs and certificates, so procurement teams scrolling past have no reason to believe your capacity is real.
02
A LinkedIn page run by no one
Posts appear when someone remembers, usually a trade show photo. Engineers who follow suppliers for months before shortlisting never see a steady record of what you make.
03
Comments and DMs left unanswered
A distributor asks about lead times under a post, or a contractor sends a LinkedIn message, and it sits for a week while a competitor replies with a datasheet.
Our solution
The Shop Floor Story System: from line to lead.
Every part feeds the next, so a Reel filmed on your production line ends as a qualified RFQ with drawings attached, rather than a like that goes nowhere.
i.
Platform & audience plan
LinkedIn for buyers and engineers, YouTube for process explainers, Instagram for hiring.
Social strategy
ii.
Content pillars & calendar
A monthly plan covering capability, quality checks, dispatch, people and trade events.
Content planning
iii.
Plant shoots & short video
Filmed on site, with safety and confidentiality agreed before cameras roll.
Production
iv.
Community & DM handling
Comments, LinkedIn messages and WhatsApp chats passed to the right estimator.
Community
v.
Paid reach & reporting
LinkedIn and Meta amplification reported against RFQs and distributor inquiries.
Accountability
Social media for manufacturers
Strategy, shoots and inbox run by one team.
Your social content, product pages and inquiry follow-up are planned by the same senior people, so a buyer who clicks a machining video finds specs and a direct route to a quote.
Selected work
Social media that wins clients.
MATH Financial Group
MATH Financial Group
Masuma Ayurveda
Masuma Ayurveda
Bdazzil
Bdazzil
Renewed Laser UK
Renewed Laser UK
Passion Posts
Passion Posts
Manufacturing content standards
Content that protects your processes and clients.
Manufacturers work under safety rules, client confidentiality and export controls. We agree what can be filmed, which certifications may be shown and who signs off technical claims before anything is posted.
Site safety briefing before every shootIncluded
Client parts shown only with permissionIncluded
Technical claims checked by your engineersIncluded
Sensitive tooling kept out of frameIncluded
Arabic & English captions reviewedIncluded
Engagements
Clear pricing. Serious results.
Starter
Social Starter
Strategy, setup and a content calendar, posted on all platforms.
AED 3,500
per month
— Up to 3 posts a week
— Strategy and content calendar
— Images and videos supplied by you
Most popular · Pro
Social Pro
Regular posting with fresh video content every month.
AED 7,000
per month
— Up to 3 posts a week
— 1 half-day video shoot a month
— Scheduling and posting
Advanced
Social Advanced
Full content planning and creation with two shoots a month.
AED 12,500
per month
— Up to 5 posts a week
— 2 half-day video shoots a month
— Full content creation
Dazzle
Social Dazzle
End-to-end strategy, production and publishing.
AED 20,000
per month
— Up to 8 posts a week
— 2 full-day video shoots a month
— End-to-end production
What manufacturers get from Bdazzil
Four reasons to trust us with your factory feed.
Industrial content falls flat when the agency cannot tell a press brake from a lathe. These are the habits we bring to every plant.
20
+
Years leading brand, web and search work in the UAE
75
+
Clients across healthcare, law, finance and real estate
300
+
Projects delivered for Abu Dhabi’s Department of Energy
99
%
Positive feedback from our cliients
Social media by industry
Social media for every industry.
We know the audiences, platforms and content that work in each sector, so your channels build trust and drive enquiries. Choose your industry to see how we manage it.
35 industries · select yours to learn more
In their words
FAQ
Questions plant owners raise before starting.
Is LinkedIn really where manufacturing buyers look?
For most B2B manufacturers it is the main channel, since buyers, plant engineers and EPC contractors vet suppliers there. We add YouTube for longer process explainers and Instagram where hiring or trade customers respond. Our manufacturing social media marketing starts with where your buyers actually spend time.
Can you film inside our factory without exposing client work?
Yes. We agree a shot list with your team, keep client parts and sensitive tooling out of frame and follow your site safety induction. Nothing is published until your nominated approver signs off.
How do social posts turn into RFQs for our plant?
Each post points to a relevant product or capability page, LinkedIn messages and WhatsApp chats go straight to your sales team, and campaign links are tagged. Reports then show which content led to quote requests, not just views.
When should we expect social media to produce inquiries?
That depends on your products, your buyers and how often you can give us access for filming. We agree the plan, content volume and realistic measures at the outset, and we never promise follower growth.
What does a monthly social retainer cost for a manufacturer?
The retainer depends on the platforms, the number of posts and videos and how many shoot days you need. You get a clear scope recommendation once the free social audit is done. Ad spend is paid separately, straight to LinkedIn or Meta.
Are we tied into a long contract?
There is no multi-year tie. We set an initial working term that covers planning and a fair run of content, then continue month to month once both sides are happy with the fit.
Do you cover factories outside Dubai and Abu Dhabi?
Yes. We plan shoots anywhere in the UAE and support plants and distributors in the wider GCC, with most planning and approvals handled remotely.
Who owns the pages and videos you create?
You do. Your LinkedIn page, social accounts, ad accounts and all raw and edited footage stay in your name, and we work through admin access you can remove at any time.
Social media insights
Thinking for decision-makers.
How Can A Funeral Home Benefit From Content Marketing?
How Can A Funeral Home Benefit From Content Marketing?
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Is a Facebook Page or Group Better for Business?
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Read MoreNow onboarding for Q4 2026
Give procurement teams a reason to follow your plant.
Claim your free Manufacturing Social Media Audit, or talk the idea over with Louis on WhatsApp.
Get my free auditWhatsApp +971 50 384 7594