Medical social media agency · Dubai & Abu Dhabi
Medical social media that patients trust enough to book.
Medical social media marketing for clinics, medical centers and hospitals: doctor-led video, patient education and careful DM handling that lead to booked appointments, from the team behind digital work for SEHA, Cleveland Clinic Abu Dhabi and ADNOC.
✓ Posts prepared with DHA, DoH & MOHAP rules in view
✓ Patient education in Arabic & English
✓ DMs handed to your front desk on WhatsApp
Chosen by clinic founders and medical directors in the UAE
Get your free Medical Social Media Audit
Our team records a 15-minute review of your clinic’s Instagram, doctor content and message replies, and you receive three quick wins in writing within 48 hours.
Social media delivered by our team for
Department of Energy · SEHA · Palm Coast 37 · Balqis Capital·
Department of Energy · SEHA · Palm Coast 37 · Balqis Capital·
Department of Energy · SEHA · Palm Coast 37 · Balqis Capital·
The problem
Why most medical feeds attract likes instead of patients.
01
Doctors hidden behind stock photos
Patients choose a physician they feel they know. A feed of smiling models and generic health tips gives them no sense of who will treat them, so they book elsewhere.
02
Posts that risk the ad permit
Before and after images without consent, cure claims or unapproved offers can breach health advertising rules and put your license at risk, however many likes they get.
03
Symptoms shared in public comments
A worried patient describes symptoms under a Reel and waits days for a reply. Privacy is exposed, and the appointment goes to a clinic that answered first.
Our solution
The Patient Confidence System: from feed to appointment.
Every part is planned with the next in mind, so a doctor’s short explainer leads to a private message, a front desk call and a confirmed appointment.
i.
Specialty-led social plan
Instagram, TikTok, Snapchat and YouTube chosen by specialty and patient age.
Social strategy
ii.
Doctor video & education
Physician explainers, FAQs and prevention content on an approved monthly calendar.
Content & video
iii.
Compliant production workflow
Scripts, shoots and bilingual captions reviewed before any permit submission.
Production
iv.
Private patient replies
Health questions moved to private chat and handed to reception.
Community
v.
Local reach & reporting
Paid social near your clinics, reported in booked appointments.
Accountability
Social media for medical clinics
Doctors, pages and bookings planned as one.
Your social content, specialty pages and patient booking flow are shaped by one senior healthcare team, so a patient who watches a consultant’s video finds the right doctor and a simple way to book.
Selected work
Social media that wins clients.
MATH Financial Group
MATH Financial Group
Masuma Ayurveda
Masuma Ayurveda
Bdazzil
Bdazzil
Renewed Laser UK
Renewed Laser UK
Passion Posts
Passion Posts
Healthcare advertising compliance
Patient content that stays on the right side of approval.
Medical advertising in the UAE requires approval from the relevant health authority. Posts, Reels and paid campaigns are prepared to respect DoH, DHA or MOHAP requirements for your location, and we support permit preparation.
Medical claims checked before postingIncluded
Written consent for any patient imageIncluded
Before & after use only where permittedIncluded
Advertising permit preparation supportIncluded
Health questions answered privatelyIncluded
Engagements
Clear pricing. Serious results.
Starter
Social Starter
Strategy, setup and a content calendar, posted on all platforms.
AED 3,500
per month
— Up to 3 posts a week
— Strategy and content calendar
— Images and videos supplied by you
Most popular · Pro
Social Pro
Regular posting with fresh video content every month.
AED 7,000
per month
— Up to 3 posts a week
— 1 half-day video shoot a month
— Scheduling and posting
Advanced
Social Advanced
Full content planning and creation with two shoots a month.
AED 12,500
per month
— Up to 5 posts a week
— 2 half-day video shoots a month
— Full content creation
Dazzle
Social Dazzle
End-to-end strategy, production and publishing.
AED 20,000
per month
— Up to 8 posts a week
— 2 full-day video shoots a month
— End-to-end production
Why medical providers choose Bdazzil
Four reasons medical directors keep working with us.
Healthcare is a core Bdazzil specialism, and patient trust is earned slowly. These are the standards behind every post we publish.
20
+
Years leading brand, web and search work in the UAE
75
+
Clients across healthcare, law, finance and real estate
300
+
Projects delivered for Abu Dhabi’s Department of Energy
99
%
Positive feedback from our cliients
Social media by industry
Social media for every industry.
We know the audiences, platforms and content that work in each sector, so your channels build trust and drive enquiries. Choose your industry to see how we manage it.
35 industries · select yours to learn more
In their words
FAQ
Questions clinic owners bring to us.
Does medical content on social media need a health authority permit?
Health promotion across the emirates is controlled, and approval from the relevant authority may be required depending on the content and emirate. Our medical social media marketing respects the DoH, DHA and MOHAP framework for your emirate, and we help prepare material for submission.
Can our clinic post before and after photos?
Only where the rules permit it, with written patient consent and without exaggerated claims. We advise case by case and keep a record of consent for every image used.
Should our doctors appear in videos?
Patients respond to the people who will treat them, so doctor-led content usually works best. We script short sessions around their clinic hours and have each doctor approve their own material.
Do you work with health influencers?
Occasionally, where it suits the clinic and the claims are appropriate. Creators must hold the UAE Media Council advertiser permit, and every paid partnership is clearly disclosed.
How do social media messages become booked appointments at our clinic?
Questions in comments move to private DMs or WhatsApp, and reception receives them with context. Booking links and form tracking then show which posts produced appointments, alongside reach and engagement.
How long before social media brings new patients to a medical center?
Timing varies with the specialties you offer, where you are and how long approvals take. We agree scope and a realistic timeline when we start and never promise follower growth.
What does medical social media management cost?
The retainer depends on platforms, content volume, filming and approvals support. We recommend a scope after the free social audit, and ad spend goes straight to Meta, TikTok or Snapchat, outside our fee.
Does our clinic keep ownership of its accounts, and do you cover the wider GCC?
Your clinic owns every account, ad account and piece of content. We work with providers throughout the UAE on flexible terms and can support groups with sites across the wider GCC.
Social media insights
Thinking for decision-makers.
How Can A Funeral Home Benefit From Content Marketing?
How Can A Funeral Home Benefit From Content Marketing?
Read More
Is a Facebook Page or Group Better for Business?
Is a Facebook Page or Group Better for Business?
Read MoreNow onboarding for Q4 2026
Help patients meet your doctors before they walk in.
Book the free Medical Social Media Audit, or chat with Louis on WhatsApp about your clinic.
Get my free auditWhatsApp +971 50 384 7594