Software house social media · Dubai & Abu Dhabi
More project inquiries for software development companies.
We plan software development social media that shows how your team thinks and builds, turning LinkedIn content and project stories into qualified project inquiries and developer applications, from the team behind digital work for ADNOC and Royal Jet.
✓ Client projects shown only with written approval
✓ English & Arabic content for UAE buyers and talent
✓ Project inquiries handed to your delivery leads
Senior storytelling for UAE technology firms
Get your free Software Company Social Audit
In 15 recorded minutes we assess your LinkedIn page, leadership profiles, portfolio content and inbound replies, then share three quick wins by email inside 48 hours.
Social media delivered by our team for
Department of Energy · SEHA · Palm Coast 37 · Balqis Capital·
Department of Energy · SEHA · Palm Coast 37 · Balqis Capital·
Department of Energy · SEHA · Palm Coast 37 · Balqis Capital·
The problem
Why software company feeds attract applicants, not clients.
01
Portfolios under NDA
Your best work is confidential, so feeds show little beyond job ads and office photos, and buyers cannot judge what you build.
02
Tech stacks, no outcomes
Posts list frameworks and languages, but a CTO or government product owner wants to know how you deliver on time and handle change.
03
Inquiries mixed with CVs
Project inquiries land in the same inbox as job applications and vendor pitches, and serious buyers wait too long for a reply.
Our solution
The Build-to-Brief System: first post to proposal.
Run as one sequence, the parts turn an engineering post or anonymized case story into a discovery call, a scoped brief and a signed project.
i.
Buyer and talent plan
Separate content tracks for project buyers and the engineers you hire.
Social strategy
ii.
Engineering stories
Anonymized case stories, team videos and delivery explainers each month.
Content & video
iii.
Inbox triage
Project inquiries separated from CVs and passed to delivery leads.
Community
iv.
Buyer-focused LinkedIn ads
Paid posts reaching CTOs and product owners at target companies.
Paid social
v.
Project pipeline reports
Reach reported against discovery calls, briefs and signed projects.
Reporting
Social media for software development companies
Content, portfolio site and pipeline owned end to end.
One team plans your content, website, search presence and lead follow-up, so a CTO who clicks through from a post finds relevant case stories and a clear project inquiry form.
Selected work
Social media that wins clients.
MATH Financial Group
MATH Financial Group
Masuma Ayurveda
Masuma Ayurveda
Bdazzil
Bdazzil
Renewed Laser UK
Renewed Laser UK
Passion Posts
Passion Posts
Client confidentiality standards
Showcase work without breaking an NDA.
Software development companies work under NDAs and security clauses. We anonymize case stories unless clients approve them in writing, keep code and interfaces off screen, and check every delivery claim with your project leads before publishing.
NDA terms checked before postingIncluded
Case stories anonymized by defaultIncluded
No client code or screens shownIncluded
Delivery claims confirmed by leadsIncluded
Sponsored content clearly disclosedIncluded
Engagements
Clear pricing. Serious results.
Starter
Social Starter
Strategy, setup and a content calendar, posted on all platforms.
AED 3,500
per month
— Up to 3 posts a week
— Strategy and content calendar
— Images and videos supplied by you
Most popular · Pro
Social Pro
Regular posting with fresh video content every month.
AED 7,000
per month
— Up to 3 posts a week
— 1 half-day video shoot a month
— Scheduling and posting
Advanced
Social Advanced
Full content planning and creation with two shoots a month.
AED 12,500
per month
— Up to 5 posts a week
— 2 half-day video shoots a month
— Full content creation
Dazzle
Social Dazzle
End-to-end strategy, production and publishing.
AED 20,000
per month
— Up to 8 posts a week
— 2 full-day video shoots a month
— End-to-end production
What software companies get from Bdazzil
Four commitments we make to software houses.
Your engineers are busy shipping. These commitments turn their work into content without pulling them off delivery.
20
+
Years leading brand, web and search work in the UAE
75
+
Clients across healthcare, law, finance and real estate
300
+
Projects delivered for Abu Dhabi’s Department of Energy
99
%
Positive feedback from our cliients
Social media by industry
Social media for every industry.
We know the audiences, platforms and content that work in each sector, so your channels build trust and drive enquiries. Choose your industry to see how we manage it.
35 industries · select yours to learn more
In their words
FAQ
Software company founders ask these questions.
How long do software development companies wait for project inquiries from social media?
Project sales cycles vary, so we never promise inquiry numbers or follower growth. The plan and realistic milestones are agreed at kickoff, based on the scope you choose.
How can we show our work when most projects are under NDA?
We anonymize case stories by default, focus on the problem and approach, and name clients only with written approval. You approve every post before publishing.
Can you track which posts lead to real project conversations?
Yes. Software development social media is tracked with tagged links, LinkedIn lead forms and your CRM, so reports show discovery calls, briefs and signed projects.
Can social media help a software house hire developers too?
Yes. We run a separate talent track on LinkedIn and Instagram, so hiring content supports your employer brand without crowding out buyer content.
What will a development firm pay for social media management?
The retainer depends on platforms, content volume and video production. We recommend a scope after the free social audit, and ad spend is paid separately to the platforms.
How flexible are your contracts?
We suggest a short minimum term so content can be tested properly, with notice terms agreed in writing before we start.
Can you reach buyers across the UAE and GCC?
Yes. Campaigns can target decision-makers in every emirate and across the GCC, run by our team in Dubai and Abu Dhabi.
Who owns the company page and content you produce?
Your company does. Pages, ad accounts, videos and templates stay in your name, and our access can be withdrawn whenever you choose.
Social media insights
Thinking for decision-makers.
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Let buyers see how your team builds.
Get your free Software Company Social Audit, or describe what you build to Louis on WhatsApp.
Get my free auditWhatsApp +971 50 384 7594