Freight forwarder social media · Dubai & Abu Dhabi
LinkedIn content that earns forwarders better shipment RFQs.
We run freight forwarding social media that puts your lanes, customs know-how and people in front of importers ready to ship, from the senior team behind digital work for ADNOC and Royal Jet.
✓ Client cargo & names kept confidential
✓ Bilingual explainers for traders across the region
✓ Quote requests from DMs passed to your pricing desk
Senior strategists for established UAE logistics firms
Get your free Forwarder Social Media Audit
You receive a recorded 15-minute assessment of your LinkedIn page, content and message handling, with three quick wins sent in writing within 48 hours.
Social media delivered by our team for
Department of Energy · SEHA · Palm Coast 37 · Balqis Capital·
Department of Energy · SEHA · Palm Coast 37 · Balqis Capital·
Department of Energy · SEHA · Palm Coast 37 · Balqis Capital·
The problem
Why most forwarder LinkedIn pages never produce a quote.
01
Container photos with no point
Stock shots of ships and trucks reveal nothing about your lanes, consolidation or customs strength, so a procurement manager has no reason to add you to a tender.
02
The founder posts, the page sleeps
Your best people share market updates on personal profiles while the company page stays silent, so importers never connect the expertise with the forwarder.
03
Comments with no follow-up
An exporter asks about a lane under your post, nobody routes it to pricing, and a competitor with a quicker reply wins the shipment.
Our solution
The Forwarder Voice System: one team behind it.
The five parts run in sequence, so expertise you share on LinkedIn becomes shipment RFQs your pricing team can quote with confidence.
i.
LinkedIn-first strategy
Company page plus founder and sales profiles, planned as one voice.
Social strategy
ii.
Expert content pillars
Lane updates, Incoterms explainers, customs FAQs and warehouse behind the scenes.
Content
iii.
Video & carousels
Short explainers and carousels in English and Arabic, approved before posting.
Production
iv.
Inbox to pricing
Comments and DMs qualified, then passed to pricing by WhatsApp or email.
Community
v.
Targeted amplification
LinkedIn ads to importers and supply chain roles, reported in RFQs.
Paid & reporting
Social media for freight forwarders
Posts, people and pricing desk in one plan.
Company posts, staff profiles and quote follow-up are run by one team, so an importer who reads your customs explainer lands with someone ready to price the shipment.
Selected work
Social media that wins clients.
MATH Financial Group
MATH Financial Group
Masuma Ayurveda
Masuma Ayurveda
Bdazzil
Bdazzil
Renewed Laser UK
Renewed Laser UK
Passion Posts
Passion Posts
Forwarding trade standards
Social content that keeps client cargo strictly confidential.
Forwarders handle other companies’ supply chains. We plan posts, shoots and replies so consignee names, rates and routes stay private, and trade updates are checked before anything is published.
Consignee names never shown in postsIncluded
Customs guidance fact-checked before postingIncluded
No transit time promises in captionsIncluded
Employee advocacy with clear posting rulesIncluded
Arabic & English trade terms checkedIncluded
Engagements
Clear pricing. Serious results.
Starter
Social Starter
Strategy, setup and a content calendar, posted on all platforms.
AED 3,500
per month
— Up to 3 posts a week
— Strategy and content calendar
— Images and videos supplied by you
Most popular · Pro
Social Pro
Regular posting with fresh video content every month.
AED 7,000
per month
— Up to 3 posts a week
— 1 half-day video shoot a month
— Scheduling and posting
Advanced
Social Advanced
Full content planning and creation with two shoots a month.
AED 12,500
per month
— Up to 5 posts a week
— 2 half-day video shoots a month
— Full content creation
Dazzle
Social Dazzle
End-to-end strategy, production and publishing.
AED 20,000
per month
— Up to 8 posts a week
— 2 full-day video shoots a month
— End-to-end production
Why forwarders plan social with Bdazzil
What your forwarding team gets from working with us.
Forwarders rarely need more posts. They need content that sounds like people who move freight, and these commitments make that happen.
20
+
Years leading brand, web and search work in the UAE
75
+
Clients across healthcare, law, finance and real estate
300
+
Projects delivered for Abu Dhabi’s Department of Energy
99
%
Positive feedback from our cliients
Social media by industry
Social media for every industry.
We know the audiences, platforms and content that work in each sector, so your channels build trust and drive enquiries. Choose your industry to see how we manage it.
35 industries · select yours to learn more
In their words
FAQ
Questions forwarders bring to us.
Is LinkedIn enough for a freight forwarder?
For most forwarders it carries the load, because importers, exporters and procurement teams use it for work. YouTube suits longer customs explainers, and Instagram can show warehouse and team life if your buyers follow it.
Can our forwarding directors post under their own names?
Yes, and it often works well. We draft posts in their voice, they approve each one, and nothing goes out without sign-off from the person named.
How long before forwarding content turns into RFQs?
That depends on your lanes, existing network and the content and ad spend involved. We agree the plan and a sensible schedule at kickoff, based on scope, and we do not forecast follower growth.
How do you connect social activity to quotes?
Our freight forwarding social media work uses tracked links, LinkedIn lead forms and tagged WhatsApp chats, so the report shows which posts produced RFQs and confirmed shipments.
How do you keep client shipments confidential on social?
We never show consignee names, rates or documents, and warehouse footage is framed to avoid labels. Every post and video is sent to you for approval first.
What should a forwarder expect to invest in social media?
The retainer reflects the platforms, the number of posts and videos, and any profile support for your team. We recommend a scope after the free social audit, and LinkedIn or Meta ad spend is paid separately.
What happens to our pages if we stop working together?
Nothing changes on your side, because the pages, ad accounts and content already belong to you. We work on a monthly scope with a short notice period rather than a long lock-in.
Can you reach importers outside the UAE?
Yes. Paid LinkedIn and Meta campaigns can target trade buyers across the wider GCC, and we plan content for businesses in Dubai, Abu Dhabi and the other emirates.
Social media insights
Thinking for decision-makers.
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Turn your forwarding expertise into quotes worth pricing.
Book the free Forwarder Social Media Audit, or chat with Louis on WhatsApp about your lanes.
Get my free auditWhatsApp +971 50 384 7594